Aliancia pre podporu recyklácie - Alliance for the promotion of recycling

About us

Reasons for our cooperation

The amount of waste is still increasing. One solution is to recycle old packaging into new packaging. But some of the packaging, which is the usual packaging on the market, is not recyclable. Despite increasing consumption, resource consumption and large amounts of waste, reusable plastics, i.e. recycled materials, are not currently available in sufficient quantities for the production of packaging. Alliance for the promotion of recycling was created to increase recyclable packaging.

Our mission

We highlight and promote great, sustainable packaging ideas that protect products and often the health of consumers. That is, the most vulnerable and most important. For us, sustainable means economically, environmentally and socially sustainable packaging.

Our vision

We show that not only the competition, but also the entire supply chain can unite in a higher interest. We show the important role of packaging, especially now that the consumption of products is increasing and thus the consumption of packaging.

Our values

We support sustainable and safe packaging options that reduce environmental degradation, maintain productivity over time and support the economic viability of the products they protect. And that is the most important function of packaging.

Keyword recyclate

Recycling waste, or recyclate, is material that is reused after its original use. Recycling is the process by which recycled material is processed into a new product or used as a raw material to make new products. Recycling can help reduce the consumption of natural resources, reduce waste production and reduce greenhouse gas emissions, which can help protect the environment.

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The optimum choice in packaging production is to use a single type of material, the so-called monomaterial

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packaging waste was recycled and recovered through energy recovery in the Czech Republic in 2021

Circular economy: recycle waste as a raw material - as a solution

More sustainability, less packaging waste, more efficient recycling - based on self-responsibility, consumer wishes and legislation, companies are increasingly getting involved in the circular economy. This contributes, among other things, to increasingly environmentally friendly purchasing behaviour and legal requirements such as the Packaging Act. From 2025, for example, plastic bottles up to three litres should consist of at least a quarter recycled material, rising to 30 per cent by 2030. The European Commission's "Circular Economy Action Plan" also sets things in motion on recycling at European level. An important basis for this is: having enough recyclate available as raw material for packaging.

Meet the project team

It includes representatives from retail, the consumer goods industry, packaging manufacturers, packaging material manufacturers, recycling companies, sorting plant operators and other companies. Among other things, the team is responsible for strategic orientation, recruiting new members and also for new topics.